Are you looking for the best Youtube niches to start a profitable channel?
Youtube is one of the most powerful platforms to make money online. In fact, many entrepreneurs are turning to Youtube as a full-time job.
However, getting to that point requires plenty of dedication and hard work. One of the hardest parts is choosing the right niche. You’ll need to find a niche without many competitors and with enough interest.
In this post, I’ll show you:
- How to choose the right niche
- 50 Niche and sub niches ideas with low competition
- and more
Let’s dive in!
*Disclosure: I only recommend products I would use myself, and all opinions expressed here are my own. This post may contain affiliate links that at no additional cost to you, I may earn a small commission.
What is a Youtube niche?
A Youtube niche is when you focus on a smaller subsection of a larger market. For example, if you were to create a Youtube account about gaming, creating a channel focused on a specific game like “Minecraft” would be a great Youtube niche idea.
By narrowing down a market, you will be able to find areas with fewer competitors. Also, when you choose a niche, your audience is smaller, but they will engage much more with your content, be more likely to share it, and come back for more. That is why a niche Youtube channel is a great idea.
How To Find Profitable Youtube Niches?
The answer is with niche research.
If you want to find the best niches for Youtube, you should perform these tasks:
- Analyze the niche market. This will help you find opportunities and potential rising markets. First, you need to make sure the market you want to target is using this platform.
- Check on niche trends. Trends can help you find out what people are interested in over time.
- Study your niche competitors. By studying your competition, you can find out which niches are working and which are not. Also, some niches might have big competitors, so you want to avoid these.
- Target the right audience. The Youtube audience base is between the age of 18 and 49 years old. This means that if you want to target an older crowd, this is probably not your platform.
Once you find a niche that fits the requirements above, you will be closer to finding your profitable Youtube niche.
Choosing a Youtube niche that will keep you motivated to create quality content daily is also important. The most successful Youtube channels normally create several videos a week, so you need to be consistent to increase your chances.
Lastly, you can find more information about niche research in this article and tips on finding your niche on Youtube here:
How to Choose The Best Niche for YouTube.
What is a good Youtube niche?
A good Youtube niche is where people can find you between competitors, and brands are willing to spend money for exposure, which will eventually help you grow faster and monetize your Youtube account.
Moreover, a good niche will give you an engaged audience that will subscribe to your channel and will likely use the services and products you recommend.
This is what I have done to assess which are good Youtube niches so you can do the same:
- I have used Google Trends to analyze trends. I have then filtered values by “worldwide” over the past 5 years. Then, I filtered by “Youtube search.” This will give you a clear picture of this trend’s interest in the audience and whether it is worth pursuing.
- Next, I have used a tool that allows me to check Youtube keywords with less competition and find niches with a great balance between competition and volume. My personal recommendation to do this is Tubbebudy.
It is important to understand a few things, though. First, new trends will unlikely show a decent volume yet. But that does not mean they won’t get there. That is why niche research will help.
Lastly, although I have included a few competitive terms in the list below, I have provided some insights into narrowing down to remove some competence. Some of these niches now have great momentum, and I think leaving them out would be a mistake. You just have to niche down further to find your post in a less saturated niche and look for different Youtube niches.
50 best youtube Niches with Low Competition in 2024.
Taking into account the factors above, these are some of the best niches for Youtube in 2024.
For each niche, I have included some YouTube subniche ideas with low competition. The high-level niche will always be more competitive.
*Update: The list is updated in 2024 with new niches while taking into account the best Youtube niches in 2023.
If there is a YouTube niche growing massively, that would be the gaming niche. But that also makes it an extremely competitive niche. So why is it on the list? With a score of 19/100, this should not be here… And you are right. However, we´ll focus on subniches, so bear with me for now.
As you can see in the trend below, it spiked during the Covid outbreak and even though it has slightly decreased since then, it keeps up pretty stable.
Gaming is a very competitive YouTube niche, with 6.2M videos and 1M channels. So, you might want to consider your strategy before choosing this niche.
However, with so many new and exciting games, are many the Youtubers still creating channels sharing their gaming experience, streaming, and offering tips. And this is where we´ll focus.
Low competition subniches
Some of the most popular Youtube gaming channels are dedicated to a specific game. This is a great idea to niche down from gaming and remove thousands of competitors on the way. For instance, you could create a YouTube channel dedicated to Valhaim. You could share all kinds of tips and experiences on this channel, and Valhaim followers will be likely to follow you if your content is good enough.
The “easiest” way to succeed in this niche is by choosing a game that is popular enough but not the most popular. Also, it will help if it is kind of new, so you only have new competence instead of an established one, which is harder to beat.
Some sub niche ideas for gaming are:
- Retro Gaming Revival: Focus on classic games from past decades, providing walkthroughs, reviews, and nostalgia-driven content. This niche appeals to older gamers and those interested in gaming history.
- Indie Game Spotlights: Dedicate your channel to exploring and reviewing independent games that often don’t get as much attention. This includes interviewing indie developers and showcasing upcoming releases.
- Educational Gaming: Create content around games with educational value, such as those that teach coding, history, or science. This can attract a niche audience of learners and educators.
- Gaming for Accessibility: Focus on games that are accessible to people with disabilities. Review games based on their accessibility features, and offer tips for gamers with specific needs.
- Local Multiplayer Gaming: While online multiplayer games dominate, there’s a nostalgic and fun aspect to local multiplayer games. Cover games that support local multiplayer, offering reviews, gameplay tips, and highlighting fun moments with friends or family.
Remember to pick just one game and create lots of great content around the selected niche. This will increase your chances of creating a profitable Youtube account. For instance, if you were to create a niche channel about Street Fighter you could take advantage of new releases to position yourself on top of competitors.
For example, if you create content about Street Fighter 6 mods you would not have as many competitors!
Two of the most dominant niches on the internet are fitness and fashion. That is why combining them both is a sure bet that is growing in interest.
Although this term interest is growing slowly, it has already started to grow faster on other platforms like Instagram. And with brands putting more weight into fitness fashion, this is a great YouTube niche to monetize.
The search volume is excellent on Youtube and the competition is medium. With a score of 65/100, this proves being a good niche idea.
Low competition subniches
Some sub niche ideas for fitness fashion are:
- Athleisure Reviews: Showcase the latest trends in athleisure wear, evaluating comfort, style, and functionality. Compare high-end brands with affordable options.
- Workout Wear Hauls: Regular segments featuring hauls of fitness apparel from different brands. Discuss fit, durability, and suitability for various workout types.
- Seasonal Fitness Fashion: Present seasonal fitness fashion ideas, like breathable fabrics for summer or insulated gear for winter workouts. Include outdoor and indoor exercise attire.
- Fitness Fashion on a Budget: Share tips and finds for those looking to upgrade their workout wardrobe without breaking the bank. Highlight sales, discounts, or budget-friendly brands.
- Sustainable and Eco-Friendly Fitness Wear: Focus on eco-friendly and sustainable workout clothes, promoting brands that use recycled materials and ethical manufacturing processes.
Related:
- Fitness Niche Report- Trends, Ideas, and Monetization Tips.
- Fashion Niche Report- Trends, Ideas, and Monetization Tips.
The food niche is another of the big Youtube niches. In particular, healthy food is very demanded on the Youtube search engine.
With a score of 38/100, the high-level niche is not our best option.
That is why going sub-niche and focusing on healthy snacks could be a great way to remove some competence while still having a more than decent volume. Moreover, this is a trend that keeps growing over time, so it might be a good opportunity now.
With a great volume but very high competition,is a good idea to niche down another level to remove some competitors.
Low competition subniches
Some sub niche ideas for healthy snacks are:
- Healthy Snacks for Kids: Create content focused on nutritious, kid-friendly snack recipes. This can include quick, easy-to-make snacks that are both appealing and healthy for children.
- Vegan Snack Ideas: Dedicate your channel to vegan snack recipes, focusing on plant-based ingredients. This niche caters to a growing vegan audience looking for creative and healthy snack options.
- Snacks for Fitness Enthusiasts: Offer snack ideas that are high in protein and low in sugar, ideal for people who are into fitness and bodybuilding. Include information on the nutritional content and benefits of each snack.
- Workplace Wellness Snacks: Create content around healthy snacks that are easy to prepare and convenient to consume at work. Focus on snacks that boost energy and concentration without the post-lunch slump.
- Allergy-Friendly Snack Recipes: Focus on snacks free from common allergens like nuts, gluten, and dairy. This niche is valuable for viewers who have food allergies or sensitivities but still want enjoyable, healthy snack options.
By choosing more specific topics, you can remove some competence and help you establish your channel faster. For this example, I tried “healthy snacks for late night cravings,” and the competition is way lower:
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Some might say the first popular Youtube accounts were travel vlogs. The truth is that this is a niche in which interest over time never stops growing.
However, this is a niche with high competition due to its popularity, so you need to create epic content if you want to stand a chance.
Low competition subniches
YouTube videos in this niche are generally in the first person, and the traveler connects with the audience by narrating their adventures. But this can be done in so many different ways; that is why innovation and fresh content always have a chance to succeed in this social media platform, particularly in this niche.
Some sub niche ideas for travel vlogs are:
- Budget Travel Adventures: Focus on how to travel affordably, showcasing destinations that are budget-friendly and offering tips on saving money while exploring. This niche appeals to a large audience who want to see the world without breaking the bank.
- Solo Female Travel: Create content specifically for solo female travelers, offering safety tips, destination guides, and personal experiences. This niche addresses a growing market of independent women travelers seeking advice and inspiration.
- Eco-Friendly Travel: Dedicate your channel to sustainable travel practices, featuring eco-friendly accommodations, responsible tourism tips, and destinations that are known for their environmental conservation efforts.
- Hidden Gems and Offbeat Places: Explore lesser-known destinations, avoiding the typical tourist traps and showcasing unique, off-the-beaten-path locations. This can include rural towns, unusual landmarks, and underappreciated cities.
- Cultural Immersion Travel: Create vlogs that focus on deep cultural immersion, showcasing local traditions, food, festivals, and daily life. This niche appeals to viewers interested in a more authentic and enriching travel experience beyond standard sightseeing.
Also, you can always find less competitive youtube niches by creating travel vlogs specific to where you live (country, city or town), for instance, “travel vlog Spain.”
As you can see, the difficulty score is now lower, which will improve the chances for you to succeed in this niche.
Related:
- Lifestyle Niche Report- Trends, Ideas, and Monetization Tips.
- Tourism Niches Report- Trends, Ideas, and Monetization Tips.
Another trend growing in popularity is the sustainable fashion vlogging niche. With both big and small brands creating more ethical and sustainable fashion and a more conscious society, this niche is only expected to grow in the coming years.
As you can see, this is already quite competitive. So we´ll need to find some sub niche ideas.
In the trend graph below you can clearly observe the change during the last 5 years, with a recent growth during last year.
The competition knows the potential, so it is already medium. However, there is still plenty of opportunities in this Youtube niche which is just starting to explode.
Low competition subniches
Some sub niche ideas for sustainable fashion are:
- Thrift Store Transformations: Focus on finding and repurposing clothing from thrift stores. Show viewers how to turn second-hand finds into stylish outfits, emphasizing the importance of recycling and reducing waste in fashion.
- Eco-Friendly DIY Fashion: Create content around making your own clothes and accessories using sustainable and eco-friendly materials. Share tutorials on natural dyeing techniques, upcycling old garments, and hand-sewing methods.
- Vegan and Cruelty-Free Fashion: Dedicate your channel to vegan and cruelty-free fashion brands. Review products that don’t use animal-derived materials, promoting ethical and compassionate fashion choices.
- Sustainable Fashion on a Budget: Show how to be fashionable in an eco-friendly way without spending a lot. Offer tips on building a sustainable wardrobe, finding eco-friendly deals, and making the most of what you already own.
- Zero Waste Wardrobe Tips: Share strategies for achieving a zero-waste wardrobe. This can include minimalist fashion challenges, guides to buying long-lasting garments, and advice on caring for clothes to extend their life. Highlight brands that adopt zero-waste production methods and provide insights into sustainable garment care practices.
Here is an example of a great sub-niche with an excellent score.
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Sports is undeniably one of the best niches for any platform due to its interest. But the deal here is not to focus on mainstream sports.
With a very stable trend and growth over the last few years this graphic just proves this is a solid niche. But where should you focus on?
Low competition subniches
Some sub-niche ideas for sports are:
- Lesser-Known Sports Exploration: Create content exploring obscure or lesser-known sports from around the world. This can include local sports that are popular in specific regions but not globally known, offering viewers a glimpse into diverse sporting cultures.
- Sports Psychology and Mental Training: Focus on the mental aspect of sports, including techniques for improving concentration, overcoming performance anxiety, and developing a winning mindset. This niche caters to athletes looking to enhance their mental game.
- Outdoor Adventure Sports for Beginners: Gear your content towards beginners interested in outdoor adventure sports like rock climbing, kayaking, or trail running. Offer beginner-friendly tips, gear reviews, and guides on how to get started safely.
- Recreational Sports for Health and Wellness: Create vlogs focused on recreational sports and activities that contribute to health and wellness, like badminton, table tennis, or frisbee. This niche can appeal to a broad audience looking for fun and accessible ways to stay active.
- In-Depth Analysis of Historic Sports Games: Offer detailed analyses of historic sports matches or events, diving into strategies, turning points in games, and background stories. This niche appeals to sports enthusiasts who enjoy a deep dive into the tactics and history of their favorite games.
Here is an example of a great sub-niche with an excellent score.
Related:
Skincare is a very popular niche for women and is incredibly competitive. However, men are now looking after their skin more than ever, offering a new business opportunity. This is now a niche by itself with many possibilities.
The trend below shows a clear picture of the evolution of interest in this topic, with a massive growth during the last few years.
Moreover, it scores a 66/100, so you can easily find your sport in this topic.
Low competition subniches
Some sub-niche ideas for skincare for men are:
- Skincare for Men with Beards: Tailor content specifically for men who have beards, focusing on the unique skincare needs that come with facial hair. Include tips on maintaining healthy skin under a beard, recommended products, and beard grooming.
- Anti-Aging Skincare for Men: Focus on anti-aging skincare routines and products for men. Discuss topics like preventing and treating fine lines, maintaining skin elasticity, and products that are specifically beneficial for aging male skin.
- Skincare for Active Men: Create content aimed at men who lead an active lifestyle, focusing on skincare routines that combat sweat-induced acne, sun protection for outdoor activities, and quick, effective skincare for busy lifestyles.
- Natural and Organic Skincare for Men: Dedicate your channel to natural and organic skincare options. Review eco-friendly, chemical-free products and share homemade skincare remedies that are easy to prepare and apply.
- Skincare Routines for Different Skin Types: Offer advice on skincare routines tailored to different male skin types such as oily, dry, sensitive, or combination skin. Include product recommendations and tips for identifying skin type and addressing specific skin concerns.
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Digital marketing is probably one of the fastest-growing niches in recent years. With the recent introduction to AI, marketing presents a profitable YouTube niche idea.
It is worth mentioning this niche difficulty was easy a year ago. So you get an idea of how fast this is going.
But with a score of 11/100, we sure need to find some better options.
Low competition subniches
Some sub-niche ideas for Ai marketing are:
- AI in Small Business Marketing: Focus on how small businesses can leverage AI in their marketing strategies. This could include using AI for customer segmentation, personalized email marketing, or content recommendations, making it relevant for small business owners looking to adopt AI affordably.
- AI-Driven Social Media Strategies: Explore how AI tools can enhance social media marketing. Topics could include AI for trend analysis, automated content creation, or targeted advertising, appealing to social media marketers and influencers.
- Ethical Considerations in AI Marketing: Create content discussing the ethical implications of using AI in marketing, such as data privacy, consumer manipulation concerns, and transparency. This niche would attract viewers interested in the responsible use of AI.
- AI for Personalized Customer Journeys: Dive into how AI can be used to create personalized customer experiences, from first contact to post-sale service. Discuss AI tools for customer journey mapping, behavioral analysis, and personalized content delivery.
- AI in Content Creation and SEO: Focus on how AI is changing content creation and search engine optimization. Topics could include AI for keyword research, content generation, and analyzing user engagement, catering to content creators and SEO professionals.
Here is an example of what it could be a lesser competitive idea:
Related:
- How To Leverage AI Marketing Automation (+Best Tools.)
- 10 Best AI Niches That Will Revolutionize the Industry
You might think; “this is probably the most saturated market on YouTube. how can you offer it as a low-competition sub-niche?” Well, the truth is that technology is changing so fast and more often than ever, creating the best opportunity within this niche.
Moreover, this trend keeps increasing its interest over time, and that can only help you if you decide to take this road.
Low competition subniches
Some sub-niche ideas for technology are:
- Tech for Seniors: Create content focused on technology designed for seniors, including easy-to-use gadgets, tech for enhancing daily life, and tutorials tailored for older users. This niche can help bridge the technology gap for the senior demographic.
- Eco-Friendly Tech Gadgets: Dedicate your channel to reviewing and promoting eco-friendly and sustainable tech gadgets. Cover innovations in green technology, energy-saving devices, and environmentally friendly tech practices.
- Assistive Technology for Disabilities: Focus on technology that assists individuals with disabilities. This could include reviews of adaptive devices, software tutorials, and tech solutions that improve accessibility and independence.
- Technology in Education: Explore how technology is used in educational settings. Cover topics like e-learning tools, educational apps for children, and tech advancements in classroom settings, appealing to educators and parents.
- Home Automation for Beginners: Create content that simplifies home automation for beginners. Review and explain basic smart home devices, provide setup guides, and offer tips on integrating technology for a smarter home. This niche is perfect for those new to home tech and looking to automate their living spaces.
A good niche for Youtube would be:
Home and garden is also full of opportunities, and it already provides a decent score of 62/100. But staying high level would be a mistake since this niche gives plenty of good options, which is also great to monetize.
The trend already shows us this is the right place to be, with a good increase in interest over the last few years and a stable trend.
Low competition subniches
Some sub-niche ideas for home and garden are:
- Urban Gardening in Small Spaces: Focus on gardening techniques and ideas for people living in apartments or with limited outdoor space. This could include balcony gardening, indoor herb gardens, and vertical gardening methods.
- Eco-Friendly Home Solutions: Create content around sustainable and environmentally friendly practices for the home and garden. This might include composting tips, DIY natural cleaning products, and water-saving gardening techniques.
- Gardening for Mental Health: Explore the therapeutic aspects of gardening. Share how different aspects of gardening, such as planting, nurturing, and harvesting, can have a positive impact on mental well-being.
- Restoration and Upcycling Home Projects: Focus on restoring or upcycling old furniture and home items. This could include step-by-step DIY projects, tips on finding and selecting items to restore, and creative upcycling ideas.
- Seasonal Home and Garden Maintenance: Offer tips and advice on maintaining a home and garden through the changing seasons. This could cover seasonal gardening tasks, preparing the home for different weather conditions, and seasonal decorating ideas.
One of the best niches could be:
Best Youtube Niches- Conclusion.
Starting a profitable Youtube channel is possible if you choose the right niche and stick to niche video creation.
With the tips shared in this post and the list of the best niches for Youtube, you might be able to create a profitable channel, which takes time and dedication.
I strongly recommend using a tool such as Tubbebudy. to find less competitive niches and your topic keywords. These tools can make a real difference in your strategy, ensuring your content is found and ranking better.
Now it is your turn!
Have you decided on your Youtube niche?
Leave a comment with your answer below.
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