What to Sell on Shopify: 20 Hottest Products in 2024 for Big Sales

Are you looking to boost your online store’s sales in 2024? Whether you’re just starting or have been in the e-commerce game for a while, identifying the hottest products to sell can make all the difference.

Knowing what products are in demand can give you a competitive edge and help your Shopify store thrive. From fashion and lifestyle items to tech gadgets and home decor, there are endless opportunities to find products that will entice your customers and keep them coming back for more.

1. Wireless Earbuds

Wireless earbuds are a hot item right now. Many shoppers are looking for high-quality options like the Sony WF-1000XM5, which offer great sound and are smaller and lighter than previous models.

If comfort and noise cancellation are what your customers want, the Bose QuietComfort Ultra Earbuds might be a hit. These offer advanced noise cancellation and a comfortable fit, perfect for long listening sessions.

Another great option is the JBL Reflect Flow Pro. These are ideal for active users because they are water and dustproof, making them perfect for workouts and outdoor activities. They also stay in place well during movement.

2. Eco-friendly Phone Cases

Eco-friendly phone cases are a great choice to sell on Shopify. They appeal to people who want to protect their phone and the environment at the same time.

These cases are made from materials like recycled plastic, wood, and biodegradable substances. This means less waste in landfills, which is something more and more people care about.

There are many styles and colors available, so you can offer a variety to attract different customers. Companies like Sustainably Chic showcase a range of eco-friendly options.

Because they’re made with conscious materials, these cases often have great durability. People want a phone case that lasts, and these eco-friendly versions do just that.

Being able to market a product that combines style with sustainability can help your Shopify store stand out. You can tap into the growing trend of responsible consumerism with these eco-friendly phone cases.

3. Reusable Water Bottles

Reusable water bottles are a great product to sell on Shopify because they are popular and versatile. They are useful for everyone, from kids to adults, making them a broad market item.

People are increasingly looking for eco-friendly choices. Reusable water bottles help reduce plastic waste, making them attractive to environmentally conscious consumers.

There are many types of reusable water bottles, such as plastic tumblers, stainless steel bottles, and even those with built-in filters. This variety allows you to cater to different customer preferences.

You can also offer customization options. Adding unique designs or logos to the bottles can make them more appealing. Artists and designers can use this to showcase their work.

Selling reusable water bottles is also affordable and straightforward. You can price them between $20 and $40, providing a good profit margin. They are easy to ship and store, making inventory management simple.

Eco-friendly and essential, reusable water bottles are a smart choice for your Shopify store.

4. Smart Home Devices

Smart home devices are becoming very popular. These gadgets make daily life easier and more efficient. You can offer products like smart cameras, which help people keep an eye on their homes.

Smart speakers with voice assistants are great for controlling other smart devices and playing music. They make it easy to manage your home with simple voice commands.

Smart thermostats can save energy by learning your schedule. They adjust the temperature automatically, making homes comfortable and energy-efficient.

Selling smart lights is also a great idea. They offer convenience and are energy-saving, with features like remote control and scheduling.

Lastly, smart plugs allow users to control any plugged-in device remotely. They are an affordable entry point for customers interested in smart home technology.

These devices can attract tech-savvy shoppers looking to modernize their homes. For more ideas, check out the growing smart home market.

5. Fitness Trackers

Fitness trackers are a big hit in 2024. People want to stay healthy and fit, and these gadgets make it easy to track progress.

The Apple Watch Series 9 is popular because it offers many fitness and health tools. It also works with lots of third-party apps.

The Fitbit Inspire 3 is another good choice. It’s simple and tracks steps and sleep without any fuss. Many people love its ease of use.

The Oura Ring Gen 3 is great if you want something discreet. It tracks sleep, heart rate, and body temperature, and comes with a free six-month trial.

You can sell these fitness trackers easily on Shopify because they meet a strong demand for health and wellness.

6. Portable Solar Chargers

Portable solar chargers are getting super popular. People love them for camping, hiking, and just about any outdoor adventure. They also come in handy during power outages.

One of the best options is the EcoFlow 220W Bifacial Portable Solar Panel. It’s powerful and efficient, making it perfect for those who need to charge multiple devices.

Another great choice is the X-Dragon 20W. It’s affordable and packs a lot of power for its size. This one is excellent if you’re looking for something budget-friendly.

The Goal Zero Sherpa 100 AC is another top pick. It can link with other panels for even more charging power. This feature makes it ideal for those who have larger power needs.

Selling these on Shopify can attract a wide range of customers. Outdoor enthusiasts, tech fans, and even everyday users can find a lot of value in these portable solar chargers.

7. Customizable T-shirts

Customizable t-shirts are a top pick for selling on Shopify. They allow buyers to add their own designs, making each shirt unique. This makes the product appealing to a wide audience, from individuals wanting personalized items to businesses needing branded apparel.

Starting a custom t-shirt store on Shopify is easy and accessible, even for beginners. Shopify provides user-friendly tools to design your store, manage orders, and handle shipping.

The demand for unique and personalized clothing is on the rise. Offering custom t-shirts attracts trendy shoppers looking for exclusive styles. You can cater to various niches, whether it’s fun slogans, stylish graphics, or team logos.

With print-on-demand services, you can operate without holding inventory. When a customer places an order, the shirt gets printed and shipped directly to them, saving you time and storage costs.

8. Yoga Mats

Yoga mats are a great product to sell on Shopify. The popularity of yoga has grown worldwide, making these mats a hot item. Many people are looking for high-quality mats for their practice.

Opportunities for variety are also endless. You can offer eco-friendly mats, extra-thick mats for comfort, or travel-size mats. Custom designs and colors can help you stand out.

Yoga mats also appeal to beginners and advanced practitioners alike. This wide audience increases your potential customer base. Trend data shows a rising demand, which means more sales opportunities.

Health and wellness trends support the demand for yoga products. People are more focused on mental and physical health, and yoga provides benefits for both. Offering a product that meets this need can boost your store’s success.

9. LED Strip Lights

LED strip lights are a popular item to sell on Shopify in 2024. These lights are versatile and can be used for home decor, mood lighting, or even as a practical light source.

Customers love LED strip lights because they are energy-efficient and come in various colors and styles. You can easily market them to tech lovers and those interested in smart home gadgets.

With the growing interest in DIY projects, many people use LED strips to customize their living spaces. This makes them a great product for your Shopify store. Plus, they are lightweight and easy to ship, which helps keep your shipping costs low.

By selling LED strip lights, you can tap into a trendy market that seeks innovative and stylish lighting solutions. To get started, check out how to sell custom LED light strips online.

10. Pet Grooming Tools

Pet grooming tools are a must-have for any pet owner. These tools help keep pets clean, healthy, and happy. Selling these items on Shopify can cater to a large market of pet owners who want the best for their furry friends.

Brushes and combs are popular because they help remove loose fur and prevent matting. You can offer various types to suit different fur lengths and types.

Nail clippers and grinders are essential for maintaining pets’ nails. They keep nails at a safe length, preventing discomfort and potential injuries.

Shampoos and conditioners are also in high demand. Many pet owners prefer products with natural ingredients that are safe for their pets’ skin and coat.

You might also consider selling grooming gloves. These make it easy for pet owners to groom their pets while petting them, making the experience pleasant for both.

11. Bluetooth Speakers

Bluetooth speakers are a fantastic product to sell on Shopify in 2024. These speakers are popular due to their convenience and portability. People love using them at home, outdoors, or while traveling.

One of the major trends is the growing interest in portable Bluetooth speakers. They are perfect for outdoor activities like picnics, beach trips, and camping. Customers appreciate their ability to bring music anywhere.

Another hot item is smart Bluetooth speakers. These devices combine high-quality audio with voice assistant capabilities. They can control smart home devices, making them multifunctional and desirable.

You might also consider waterproof Bluetooth speakers. These are perfect for use near water, like at a pool or in the shower. Their durability appeals to anyone with an active lifestyle.

Selling Bluetooth speakers on your Shopify store can attract tech-savvy customers who love music and modern gadgets.

12. Virtual Reality Headsets

Virtual reality headsets are becoming a hit with gamers and tech enthusiasts.

They provide immersive experiences that can transport users to different worlds. The Apple Vision Pro is one of the most popular premium VR headsets. Its mixed reality feature offers a unique blend of real and virtual worlds.

The Quest 3 is another great option. It is cord-free and has excellent hand tracking. You can also plug it into a PC for more powerful gaming.

Selling VR headsets on Shopify can attract a wide audience. Many people are looking for the latest tech gadgets. By offering popular models like these, you can tap into this growing market.

13. Home Workout Equipment

Home workout equipment is a popular category. Items like yoga mats and dumbbells are great choices. Yoga mats are essential for comfort and stability during workouts.

Dumbbells are versatile and used in various exercises. These help in strength training and toning muscles.

Resistance bands are another must-have. They offer a range of resistance levels for different fitness levels. Compact and easy to store, they’re perfect for home use.

You can also consider selling balance balls. These help improve stability and core strength. Fitness enthusiasts love them for their versatility.

Fitness trackers are gaining popularity. They help monitor progress and stay motivated. Portable and easy to use, they’re a hit among fitness lovers. Check out more ideas on trending products here.

14. Air Purifiers

Air purifiers are a great product to sell on Shopify in 2024.

People are more aware of the importance of clean air. This makes air purifiers a must-have in many homes. They help remove allergens, dust, and pollutants, making the air healthier to breathe.

Home offices and remote work have become very common. This trend increases the demand for air purifiers as people spend more time indoors. A suitable device can improve the indoor environment and overall well-being.

You can also find different types of air purifiers, such as portable versions or those with smart features. This variety allows you to cater to different preferences and budgets, increasing your customer base.

The market for air purifiers keeps growing, which gives you an excellent opportunity to tap into this expanding category. To sell these effectively, highlight the health benefits and energy efficiency of the models you offer.

15. Kitchen Gadgets

Kitchen gadgets are always a hit. People love having tools that make cooking easier and more fun. One of the hottest items right now is high-tech kitchen gadgets. They save time and make cooking less of a chore.

Milk frothers are also popular. They are great for making coffee shop-style drinks at home. Imagine the perfect latte without leaving the house.

Another item to consider is multi-functional cookers. These versatile appliances can slow cook, steam, and even bake. They make cooking for families a breeze.

Air fryers are still in demand. They allow you to make crispy, fried foods with less oil. Health-conscious buyers will love this addition to their kitchens.

Food processors are another must-have. They make chopping, slicing, and dicing much quicker. Busy people will appreciate saving time in the kitchen with this gadget.

16. Travel Backpacks

Travel backpacks are a fantastic product to sell on Shopify in 2024. People love traveling, and a good backpack is essential for carrying all their stuff.

You’ll find travel backpacks that are lightweight and durable. They are perfect for adventures because they can handle tough conditions. Many people are looking for backpacks with lots of compartments to keep things organized.

Eco-friendly travel backpacks are also a great option. These are made from recycled materials and attract environmentally conscious buyers. Plus, trendy designs make them stylish for any trip.

Some travel backpacks come with extra features like built-in USB charging ports. This is super helpful for keeping devices charged on the go.

With so many styles and features, travel backpacks cater to a wide range of travelers. Selling these on Shopify can meet the needs of many customers looking for their next adventure companion.

Find unique travel backpacks that stand out, and you’re sure to attract many shoppers. Promote their benefits, and you’ll see why they’re a hot product this year.

17. Weighted Blankets

Weighted blankets have become very popular because they help people sleep better. They use gentle pressure to relax you, making it easier to fall asleep and stay asleep. Many people find them helpful for reducing anxiety and stress.

There are different types of weighted blankets you can sell. For instance, you can focus on calming weighted blankets for adults who need better sleep. There are also weighted blankets designed for kids, which are becoming more popular.

Another great option is to offer durable, high-quality weighted blankets for pets. Weighted dog blankets and vests are in demand, especially among pet owners who want to help their pets feel calmer.

To stand out, consider offering weighted blankets in various weights and sizes. It’s also a good idea to offer machine-washable options because they are convenient for customers.

You can read more about this on Shopify’s blog about trending products.

18. Skincare Products

Skincare has become a major trend in 2024, with products like cleansers, moisturizers, and serums gaining wide popularity. People of all ages are investing more in their skincare routines.

Skincare products appeal to a broad market. Clean, high-quality ingredients are now crucial. Many consumers prefer items that promote ethical practices and sustainability.

Including skincare products in your Shopify store can attract a loyal customer base. Shoppers love trying new brands that promise effective results.

Products like moisturizers and serums sell well because they address common skin concerns, such as dryness and aging. This increases their appeal, making them ideal for your online store.

Face masks and scrubs are also popular. Many enjoy the self-care aspect they offer. By offering these, you can tap into the growing market of self-care enthusiasts.

Learn more about trending skincare products for 2024 from this Shopify blog.

19. Essential Oil Diffusers

Essential oil diffusers are a fantastic product to sell on Shopify. They are popular due to their ability to freshen up a room while also providing potential health benefits.

One top choice is the Asakuki 500ml Premium Essential Oil Diffuser with Remote Control. It’s easy to use, compact, and stylish, making it appealing to a wide range of customers.

For budget-conscious buyers, the Homeweeks Aromatherapy Essential Oil Diffuser is an excellent option. It’s small, affordable, and perfect for adding a pleasant aroma to any space.

Looking for something a bit more high-end? The Vitruvi Stone Essential Oil Diffuser is a luxury option with a sleek design that fits into modern home decor.

Offering a range of essential oil diffusers can attract different customer preferences and price points.

20. Blue Light Blocking Glasses

Blue light blocking glasses are gaining popularity as more people become aware of the harmful effects of blue light from screens. These glasses help reduce eye strain and improve sleep quality.

Many models come in stylish designs. You can find them in various shapes, materials, and colors that fit different preferences.

There is a range of price points for blue light blocking glasses. From budget-friendly options to high-end designer models, you can cater to different customer segments.

These glasses are also highly functional. Clear lenses often block up to 40% of blue light while maintaining your focus and energy during the day. Some feature a more noticeable tint for better protection, especially for nighttime use.

Selling blue light blocking glasses on Shopify gives you the chance to capitalize on a growing trend. With so many styles and prices available, you’re sure to find the right products for your store.

Understanding Market Trends

To succeed on Shopify, it’s crucial to understand the latest market trends. This involves analyzing market data and identifying niche markets that show potential for growth. Here’s how you can get started:

Analyzing Market Data

Analyzing market data helps you stay aware of what buyers want. Start by using tools like Google Trends, which shows you what people are searching for most frequently. Pay attention to search volume and the consistency of interest over time.

Use graphs and charts to track trends. This visual aid helps in seeing patterns and predicting future demand. For example, you might notice a steady increase in searches for eco-friendly products.

Another useful method is examining sales data from your own store. Look at which products sell the most and during which times of the year. Seasonality can affect buying behavior, so keep an eye on sales spikes and dips.

Lastly, follow industry reports and articles that highlight emerging trends. For instance, the popularity of perfumes and colognes is growing, thanks to changes in consumer preferences.

Identifying Niche Markets

Identifying niche markets allows you to target specific groups of customers with unique needs. Begin by researching areas with less competition. Niche products often have dedicated followers, making it easier to stand out.

Consider selling personalized items. Products like customized drinkware or personalized luggage tags cater to a unique audience and can be highly profitable.

Explore eco-friendly and sustainable products. With growing awareness about the environment, items like biodegradable phone cases or reusable straws are becoming popular.

Additionally, target specific demographics. Kids’ products or senior-friendly gadgets can meet the needs of smaller, specific groups. By focusing on these niches, you can provide specialized products that large general stores may overlook.

Through careful market analysis and niche identification, you can choose products that are more likely to succeed on Shopify.

Optimizing Your Shopify Store

Making your Shopify store stand out involves focusing on both design and user experience as well as effective SEO practices to drive traffic. Each of these elements is key to enhancing customer satisfaction and improving your store’s search engine ranking.

Design and User Experience

Your store’s design should be clean and intuitive. Customers should easily find what they are looking for. Use high-quality images and clear product descriptions. A mobile-friendly design is essential, as many shoppers use their phones for online purchases. Fast loading times are also crucial; slow sites can turn customers away.

Categories should be well-organized. Use a simple navigation bar and make sure all important information is easy to access. Consider using customer reviews to build trust. Offering multiple payment options can also improve user experience.

SEO Best Practices

To improve your store’s visibility, focus on SEO. Start with keyword research to find terms potential customers use. Use these keywords naturally in your product titles, descriptions, and metadata. High-quality content is vital; consider adding a blog to provide helpful articles or buying guides.

Create an XML sitemap and submit it to search engines. This helps search engines index your pages. Use alt text for images to improve accessibility and SEO. Building backlinks from reputable sites can also boost your ranking. Lastly, keep your URLs short and descriptive.

By focusing on these areas, you’ll create a better experience for your customers and improve your store’s online presence.

Marketing Strategies for 2024

To succeed with Shopify in 2024, focus on leveraging social media and influencer collaborations. These strategies can help boost your store’s visibility and attract more customers.

Leveraging Social Media

Using social media platforms like Instagram, Facebook, and TikTok can greatly increase your product reach. Post regularly to keep your audience engaged. Share high-quality images and videos of your products in use. Use relevant hashtags and engage with followers by responding to comments and messages.

Running paid ads on these platforms can also help target specific demographics. Social media platforms offer detailed targeting options to reach your ideal customers based on location, age, interests, and other metrics.

Building a community around your brand can foster loyalty. Create groups or communities where customers can share their experiences and ask questions about your products. This not only increases engagement but also provides valuable feedback.

Influencer Collaborations

Partnering with influencers can be an effective way to promote your products. Influencers already have a dedicated following that trusts their recommendations. Partner with influencers whose audience aligns with your target market.

Sponsored posts and reviews can showcase your products to a wider audience. Provide influencers with free samples in exchange for honest reviews or sponsored content. This can create authentic endorsements that resonate with their followers.

Collaborative giveaways are another great engagement tool. Host a giveaway with an influencer where participants must follow both accounts and tag friends. This can significantly increase your visibility and follower count.

Choose influencers based on their engagement rates and how closely their followers match your target demographic. This ensures that your marketing efforts reach the right audience.

Frequently Asked Questions

Learn which products are trending, which ones are in high demand but have low competition, and how to choose the best items for your Shopify store in 2024. Discover exciting categories and unique products that could be your next big hit.

What are the top trending products to sell on Shopify in 2024?

Wireless Earbuds, Eco-friendly Phone Cases, and Fitness Trackers are some of the top trending products. Smart Home Devices and Reusable Water Bottles also have strong demand this year. These items are popular due to their functionality and eco-friendly qualities.

Which high demand products offer the lowest competition for Shopify stores?

Eco-friendly products often have less competition compared to mainstream items. Items like Eco-friendly Phone Cases and Reusable Water Bottles are in high demand due to growing environmental awareness. These products allow you to carve out a niche with fewer competitors.

What are the top three most sold products online that could be featured on Shopify?

Wireless Earbuds, Smart Home Devices, and Fitness Trackers are among the top-selling products online. They cater to consumers’ needs for technology and health. Selling these on Shopify can meet strong customer demand while aligning with current trends.

What categories of products are currently in high demand for online stores?

Tech gadgets, eco-friendly items, and health-related products are in high demand. Categories like Smart Home Devices and Fitness Trackers continue to grow. Products that offer sustainability, such as Reusable Water Bottles, also attract a lot of interest from environmentally conscious buyers.

What are some unique items that could become best-sellers on Shopify this year?

Look into niche products like Wireless Earbuds with unique features or Smart Home Devices that offer innovative functionalities. Eco-friendly Phone Cases with customization options or Reusable Water Bottles with advanced filtration could also become hits.

How can I identify the best products to feature in my Shopify store for 2024?

Research market trends and customer reviews. Use tools to track product popularity and competition levels. Consider trends such as sustainability and health. By focusing on items like Fitness Trackers, Reusable Water Bottles, and Smart Home Devices, you can align your shop with consumer interests.

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